Richard and maurice mcdonald biography book

2016 film by John Lee Hancock

For the student newspaper at Royal Holloway, University of London, see The Founder (newspaper). For other uses, see Founder.

The Founder is a 2016 American biographicaldrama film directed by John Lee Hancock and written by Robert Siegel. Starring Michael Keaton as businessman Ray Kroc, the film depicts the story of his creation of the McDonald's fast-food restaurant chain, which eventually involved forcing out the company's original founders to take control with conniving ruthlessness. Nick Offerman and John Carroll Lynch co-star as McDonald's founders Richard and Maurice McDonald, alongside Linda Cardellini as Ray Kroc's third wife Joan Smith, and B. J. Novak as McDonald's president and chief executive Harry J. Sonneborn.

The film premiered at Arclight Hollywood on December 7, 2016, and was released theatrically in the United States on January 20, 2017, by the Weinstein Company. It grossed $24 million worldwide and received generally positive reviews from critics, who praised the performances of Keaton and Offerman.

Plot

In 1954, struggling Prince Castle salesman Ray Kroc travels to San Bernardino, CA to meet Dick and Mac McDonald at their eponymous restaurant after the brothers purchase eight of his milkshake machines. Kroc lauds the brothers' success over dinner, where Mac and Dick explain the restaurant's origins and success following a complete redesign of the store in 1948, eliminating unnecessary overhead and reducing costs. Eager to cash in, Kroc quickly presses the brothers to expand franchising. After an initial refusal, the brothers agree to a business deal under stringent contract terms and a lengthy approval process for potential changes.

Kroc breaks ground in Des Plaines, putting up his home as collateral. Hungry for more growth, Kroc pursues wealthy local connections for investment in franchising and recruits Fred L. Turner as his business partner. After early struggles with

Two brothers, a fast food stand and a dream. Richard and Maurice McDonald revolutionised the minuscule population of Arcadia (California) when they opened a stand selling, for 10 cents, hamburgers served in a minute, wrapped in paper and without the need for waiters: the client asked for a menu directly from the chef. Three years later, in 1940, the McDonald brothers turned their agile food caravan into a restaurant with foundations, flanked by a yellow M that was 7.5 metres high and could be seen not from space, but from anywhere in the town.

Today, there are almost 40,000 McDonald’s restaurants, which together feed 68 million people every day in 118 countries. In 1999, Time magazine honored the 100 most important people of the century: Albert Einstein, Mahatma Ghandi, Bart Simpson and, of course, the founder of McDonald’s, Ray Kroc. Wait a minute, who is Ray Kroc? What about the McDonald brothers? Let’s go with this story of betrayals.

Ray Kroc is a self-made man, but one who was made with pieces of others. The American dream wrapped to carry and served in record time. Ray Kroc (Chicago, 1902 – San Diego, 1984) was selling milkshake machines (without much success) when the McDonald brothers placed an order for six mixers. Kroc felt that the lottery had touched him, but he had no idea to what extent. He immediately saw the potential of the dizzying food system at the McDonald’s restaurant: the cost was minuscule, and the customers infinite.

That’s why Kroc offered to work as a brand representative. In 1955, he began selling licences. In 1961, he longed for expansion at the national level. The McDonald brothers lacked that ambition (their dream was to reach a million dollars before turning 50), so t

Brothers Richard & Maurice McDonald, together known as the ‘McDonald Brothers’, were successful entrepreneurs & the original founders of McDonalds. Their very first McDonalds location was opened in 1940 in California, where their primary focus was on high-quality and fast service. Upon meeting Ray Kroc, they were given a great business opportunity, where he was hired as their franchising agent. In franchise parlance, Ray Kroc transformed a small restaurant in an already busy city into a “destination”. His company, McDonald’s System Inc (to eventually become McDonald’s Corporation), continues to thrive today. They have expanded into many other countries over the past forty-five years.

It is easy to understand the story behind the company, and how the founder came up with the original idea. They are the best-selling fast food brand in the world, selling burgers, fries, coffee, milkshakes, breakfast items and more. McDonald’s has grown from being a local hamburger joint to a nationwide franchise, with more than 18,000 locations in the United States & 37,000 throughout the world. It is fascinating to speculate on how things may have turned out if only one McDonalds store had been opened in a particular area! A History of McDonald’s: The Making of America’s restaurant (Chronicle Press) is a book you won’t be disappointed if you are passionate about learning about history. It is a very fascinating story.

The book covers a lot of ground, from the beginning of the McDonald’s company all the way through to the present and what has been accomplished. The latest installment of the book explains how and why the founder of  McDonald’s decided on a color scheme for the iconic golden arches — there is a scientific reason behind it! The book also reveals how they approached marketing, what their original position was regarding franchising and how they modified

American fast food company founders

Richard "Rick" McDonald (February 16, 1909 – July 14, 1998) and Maurice "Mac" McDonald (November 26, 1902 – December 11, 1971), collectively known as the McDonald brothers, were American entrepreneurs who founded the fast food company McDonald's.

The brothers opened the original McDonald's restaurant in 1940 in San Bernardino, California, where they created the Speedee Service System to produce their meals, a method that became the standard for the fast food industry. After hiring Ray Kroc as their franchise agent in 1954, they continued to run the company until they were bought out by Kroc in 1961.

Early life

The McDonald brothers were born in Manchester, New Hampshire, to IrishRoman Catholic parents Patrick James from Dingle and Margaret Anna Curran McDonald, who came to the United States as children. Maurice was born in 1902, and Richard was born in 1909. In the 1920s, the family moved to California, where Patrick opened a food stand in Monrovia in 1937.

Careers

The first restaurant the McDonald brothers opened in 1937 was in Los Angeles. In the 1940s the McDonald brothers operated a successful drive-in restaurant, but found several factors were cutting into their profits. Some of the more expensive menu items, such as barbecue sandwiches, were rarely ordered, and they used actual dishes, which were con